Election planning kicks off

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Unifor leaders, activists and staff from BC, the Prairies, Ontario and the Atlantic came together to start planning for what will become the union’s strategy for the federal election later this year.

“As a union, we are going to take the time needed to do the outreach to our members, to talk to them about the importance of this federal election,” said Jenny Ahn, assistant to the national president in the opening address at the January 16-17 event in Toronto. 

The weekend session included a speech from Unifor President Jerry Dias where he said the union would rely heavily on workplace and local union representatives to reach members.

It also included presentations of recent polling and focus group research of union and non-union voters by assistant to the Canadian Labour Congress President Danny Mallett, an overview of the so-called ‘Fair Elections Act’ by national representative Patty Barrera from the Political Action & Membership Mobilization Department, a lesson on message discipline from expert strategist and communicator Kathleen Monk and an introduction to Leadnow’s election plan from Matthew Carroll and Graham Mitchell. 

In the afternoon session, participants broke into regional working groups, where they looked at priority ridings and came up with a series of topics of local importance and tactics to use in the lead up to the election.

Unifor members across the country are encouraged to attend the CLC election preparation conferences taking place right across the country. For more information or to register, please visit: http://canadianlabour.ca