Unifor activists from across Alberta gathered in Edmonton on March 7 and 8 to fine tune outreach skills and review the plan for the approaching provincial election.
“Elections are a critical time to mobilize fellow union members,” said Megan Tyner, a Unifor member at Local 101-R who has been booked off to help coordinate member outreach. “It’s so important to work as hard as possible to protect what workers have gained under the Rachel Notley government.”
During the two-day training, members reviewed the new legislation governing third-party spending and advertising. The activists also received information about the latest public opinion polling conducted for Unifor and discussed what issues are going to be front and centre in the union’s election materials for the campaign.
Throughout the meeting there was a special emphasis on practical skills, such as canvassing techniques, initiating political conversations, and story-telling. Member activists were encouraged to stay in regular communication with the campaign coordinator.
“Rachel Notley has made remarkable progress on building the transition towards Alberta’s future economy while also strengthening the core public services on which our members rely,” said Joie Warnock, Unifor Western Regional Director. “She’s the only party leader in Alberta who is standing up for what matters.”
Unifor was an important contributor to the historic Alberta NDP election victory in 2015, both in terms of grassroots mobilizing and financial contributions. Since then, Unifor has been an active participant in policy consultations ranging from the energy sector to Just Transition and climate change.